International visitors grew by 6.8% y/y to 2.5mn in 3Q25, with tourists rising by 9.0% y/y to 2.0mn, while same-day visitors declined by 1.4% y/y to 0.5mn. The visitor growth was driven by strong inflows from Russia (+13.9% y/y), Azerbaijan (+33.2% y/y), the EU (+16.7% y/y), and Asian markets including Israel (+18.2% y/y), and China (+47.4% y/y). In contrast, arrivals declined from Turkey (-1.4% y/y), Armenia (-4.4% y/y), India (-5.6% y/y) for the first time in a while and Iran (-33.7% y/y). Stronger EU arrivals primarily reflect improved air connectivity and the addition of new direct flights, while the decline in arrivals from India may indicate a shift in the market from volume-driven to higher-spending segments- Galt&Taggart report reads.
Overall, in 9M25 international visitors grew by 5.6% y/y to 5.3mn, with tourists up by 7.9% y/y to 4.3mn and same-day visitors down by 2.9% y/y to 1.0mn.
