A team of experts from the UK and Israel will present their methodology for teaching entrepreneurship through the theater of entrepreneurial life.
The innovative methodology is based on quick videos of challenging entrepreneurial situations, discussing them in real-time, and performing theatrical role-plays. In September 2026 the methodology will be published in a book Entrepreneurial Life Design by Springer.
Paul Bourne from Cambridge University is an internationally recognized expert in entrepreneurial storytelling and transformational pedagogy, operating at the intersection of performance and executive education.
Volodiya Shchegolev from the University of Haifa developed a novel educational approach - eudaimonic Entrepreneurship Education (eEE) – integrating subjective vitality, resilience, and personal growth into entrepreneurship and intrapreneurship education models.
Their joint EdTech project Carambole U Universe discovers how "lemon" entrepreneurial challenges can become sources of energy, purpose, and personal development.
The event Organizer is Branding.ge which developed a visual branding solution for the EdTech project Carambole U Universe, reflecting the viewer's observation of the discussion of practices and research on eudaimonia (happiness through fully human functioning) in entrepreneurial life.
What to expect:
✨ Business inspiration from real entrepreneurial journeys
🎭 Interactive Entrepreneurial Life Theatre
💡 Fresh perspectives on entrepreneurship, resilience, and opportunity
🌱 Personal growth through reflection and discussion
💬 Fast-paced discussions and audience participation
🍹 Networking and lemonade
Registration
First, click "Going", then please fill out this short form (less than 1 minute) so we can prepare the venue, materials, and lemonade perfectly:
👉 https://forms.gle/SH6W4QoyvVHFAvVW7
Limited spots. We look forward to seeing you
Organizers: