With the arrival of the hot season, demand for cold and refreshing desserts increases. Ice cream is one of the summer's "bestsellers". Ice cream shop Luca Polare offers customers new flavors and expands its assortment this season.
"Luca Polare offers its customers new products every season. We create new flavors at any time of the year. For us, innovation is not limited to seasonal trends. Since we make ice cream with real fruit, the consumer in a given season always gets the corresponding seasonal taste. Very soon, our range will be expanded with flavors that will be the first on the market like many of our other products. We plan to add new flavors to the range. This decision belongs to our customers - it was their request to increase this product volumes”- they say at Luca Polare.
The ice cream chain says that competition in the market is increasing every year that further boosts the industry’s development. "Competition in the ice cream market is increasing year after year, that can be only hailed as it is very beneficial for the industry - it gives all brands a new incentive to develop and improve their products," the company says.
Summer season is peak sales time for Luca Polare but the company has special expectations this year as offers its customers new products.
"We offer customers many new products and events, which I think will have a positive impact on our sales," they say at the the ice cream chain.
The company positions its brand as a premium product, which is also reflected in the prices of its products. In early summer, Luca Polare added its 24th branch in Batumi.
