In 2024, the company's sales in the Georgian market soared by about 20%, Nika Zakareishvili, head of Finance and Accounting Specialist at  the Turkish clothing brand LC Waikiki, states.

According to him, in 2023, the company's annual turnover amounted to GEL 154 million, in 2024, revenue stood at GEL 184 million (excluding VAT).

"In 2024, the company saw growth both due to the opening of additional branches and turnover. In particular, in 2024, we added another outlet in the Gldani Mall shopping center, and currently we have a total of 17 stores in Georgia."

As for product prices, compared to 2023, they decreased by about 8.5% in 2024 mainly due to the financial decision of the supplier who sets prices in our company," says Nika Zakareishvili.

As for future plans, the company is set to expand regionally this year.


Note: the Turkish clothing brand LC Waikiki appeared on the Georgian market in 2012 and is currently present  with  17stores.