There are several Georgian designers who conquered fashion world.

Demna Gvasalia

In many respects interest in Georgia flared up thanks to Demna Gvasalia. The creative director of Balenciaga fashion house has been called one of the most influential contemporary designers since the early 2000s. The Georgian-born designer trained at the Royal Academy of Fine Arts in Antwerp, Belgium, before proceeding to leading design teams at Maison Martin Margiela and Louis Vuitton. After that, he made a name for himself being a primary designer for hot up-and-coming Parisian brand Vetements. His work at Vetements made it a popular name among the cool fashion crowd, and it even earned a LVMH Young Designer Prize nomination. 

 In 2015, Demna was named creative director of Balenciaga and later left Vetements in 2019 to put 100% focus on the French house.

Gvasalia’s clothes are worn by world show business stars, including members of the Kardashian family (Kim Kardashian is one of Balenciaga’s muses), as well as pop star Taylor Swift, singer Celine Dion, actress Nicole Kidman, models Bella Hadid and Naomi Campbell.

Anna Wintour, British editor who, as the longtime editor in chief of American Vogue and one of the most powerful figures in fashion, fashion blogger Diana Pern and other leading fashion critics write about the models created under the leadership of Gvasalia

Demna Gvasalia starred in one of TV series of The Simpsons.

Demna Gvasalia's net worth stands at $50 million, Investor Times reports.

Guram Gvasalia

Vetements has chosen to take a further step forward by appointing Guram Gvasalia as its new creative director thus filling a void present since September 2019, when Demna had left the creative direction from the brand after four years.

Tabloids write between two siblings: Demna and Guram Gvasalia. Guram revealed he wants to be the "biggest thing" in fashion. He did not attend the Balenciaga show last October. The Vetements creative director later wrote on social media: “Proud to see my Mom opening the Balenciaga show. Very sad that I was not invited to witness it. .”

In July, Vetements' creative director Guram Gvasalia announced he was to produce costumes for Madonna. Notable celebs spotted in Vetements' pieces include Celine Dion, Kanya West, Kim Kardashian.

David Koma

David Koma is a Georgian born, London based fashion designer who has become synonymous with the ultra body contouring silhouette. Creating sculptural statement dresses inspired by the signature forms, it is this design element that has projected the young designer onto the international stage. His garments are strongly inspired by feminine forms.

Celebrities such as Beyoncé, Jennifer Lopez, Cara Delevingne, Kendall Jenner, Scarlett Johanssos, Kylie Minogue wear the designer's signature pieces on red carpet events and fashion shows.

Tata Naka

Tata Naka is a dress label owned by Georgian twin sisters Tamara and Natasha Surguladze based in London, UK.  Tamar and Natasha chose a name for the brand when they were children. They moved to the UK in 1996 and are still working there. Tata Naka launched their first collection in 2000. Their star-fans include Sara Jessica Parker, Cameron Diaz, Natalie Imbruglia, Reese Witherspoon and Julian Moore.

Tako Natsvlishvili

Tako Natsvlishvili is a Georgian model who pursued her modeling career all the way in New York City. Known for her association with Giorgio Armani,  Dolce & Gabbana, Elie Saab, Ralph & Russo, Christian Dior, Emilia Wickstead, Julien Mcdonald, Yohji Yamamoto, Ermanno Scervino, Moncler, Antonio Berardi, Roland Mouret, Hogan, Genny, Blugirl.

Matilda Gvarliani



Georgian model Matilda Gvarliani has been cooperating with many fashion houses- alentino, Chanel, Rorberto Cavalli, Dior, Chanel, Dolce & Gabbana, Fendi, Gucci, Diesel.

Mathilda Gvarliani has become the first Georgian model to appear on the cover of the Vogue fashion magazine.

Lika Rigvava

Lika Rigvava participated in the 2020 Gucci Cruise Show, and this season we saw her again on Gucci catwalk at the Milan Fashion Week.

Model agencies help Georgian models a lot  find job in the world’s best fashion agencies. While Georgian designers need talent, luck, in many cases, studying abroad and being close to the global fashion industry in order to enter the big fashion world.