With the organizational and financial support of the National Wine Agency, a SOMM TV film crew visited Georgia.
During their visit to Georgia, SOMM TV representatives attended the celebrations marking National Wine Day on 8 May this year. They also visited wineries in the regions of Kakheti and Kartli, where they explored Georgia’s centuries-old winemaking traditions and contemporary wine culture.
The one-hour documentary is scheduled to air on SOMM TV and be released via its YouTube channel and social media platforms in the summer of this year.
The promotion of Georgia as one of the world’s oldest winemaking countries through SOMM TV’s highly rated programmes will significantly contribute to increasing the awareness and sales of Georgian wine in the strategic U.S. market.
SOMM TV is an international digital media platform dedicated exclusively to wine, gastronomy, travel, and lifestyle. The platform was founded by American sommeliers and wine industry professionals. SOMM TV is renowned for its high-quality documentaries, series, and educational content dedicated to the world of wine.
One of SOMM TV’s most popular projects is the documentary film series SOMM, which has received widespread acclaim among both professional sommeliers and wine enthusiasts.
As part of its efforts to promote Georgian wine, enhance its international recognition, and foster the development of wine tourism, the National Wine Agency has maintained long-standing partnerships with international media companies, including CNN, CBS, Netflix, among others.
